Jul. 14, 2025 | CU Launch DuGood Partners with equipifi to Launch BNPL to Members in Southeast Texas

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DuGood Federal Credit Union (DuGood), with over $560 million in assets and serving more than 36,000 members across Southeast Texas, is proud to announce the launch of a new Buy Now, Pay Later (BNPL) solution. This addition to DuGood’s suite of online banking tools is designed to help local families manage their finances with more flexibility, control, and confidence.

DuGood’s BNPL program makes it easier for members to plan for important purchases without compromising their budget. Members will be able to split eligible debit card purchases into manageable payments right from their digital banking app. They can also access pre-purchase BNPL offers to receive extra funds in their checking account before they shop. DuGood has partnered with equipifi, a trusted BNPL platform built for credit unions and community banks, to launch this in-house BNPL program.

DuGood’s BNPL solution is personalized, with offers tailored to each member’s unique financial situation and goals. Whether it’s to pay for a car repair or planning a vacation, this new feature helps Southeast Texas families take meaningful steps toward a better future.  Members can view and accept their BNPL offers in their digital banking experience, and receive the funds in moments.

“Partnering with equipifi makes it easier than ever for our members to manage their budget with flexible payment options. Our in-house BNPL program gives our members the ability to stay in control of their spending, with the trusted support they’ve come to expect from DuGood,” President & CEO Clint Wilson said.

“BNPL is a must-have tool for consumers to stretch their budget and to achieve their long-term financial goals. For years, they have been asking for it from their trusted financial institutions,” said Bryce Deeney, co-founder and CEO of equipifi. “Credit unions have been quick to respond with the solution their members need. By launching BNPL, DuGood is committing to a better banking experience for their entire membership.”

This launch reflects DuGood’s continued commitment to offering the latest in financial services customized to fit each individual and family. Now, DuGood is making that journey even more accessible for Southeast Texas communities.

 

About DuGood Federal Credit Union

DuGood Credit Union has a rich history of serving Southeast Texas since 1962. From personal checking to commercial lending, we’re committed to helping our members build a better future. Giving back to our members and the community is at the heart of everything we do. For more information, visit www.dugood.org.

About equipifi
equipifi is the leading Buy Now, Pay Later (BNPL) platform for financial institutions in the United States. This is a white label solution designed to align with consumer purchase habits, payment preferences, and financial goals. The equipifi platform seamlessly integrates with leading banking cores and digital banking platforms to deepen customer engagement, grow market share, increase revenue, and provide a single place to view, accept, and manage BNPL plans on their existing banking app. For more information, please visit http://www.equipifi.com/.